Digital StrategyOptometry

Using E-Mail Marketing to Grow Your Optometry Clinic

Without a doubt, when compared to other competing digital marketing channels, e-mail is still king. This seemingly superlative statement is true for both customer engagement and conversion rates when it comes to both e-commerce sales and lead converting actions such as filling out contact forms and booking appointments. Each year, as the newest digital marketing channel appears on the landscape, there is a natural bump in the effectiveness of using…
Sebastian Arciszewski
April 25, 2019